What is Vitality?
Vitality is our unique rewards programme that encourages and supports your efforts to look after your health. It’s a simple four-stage process that works like this:
1 Live a healthy lifestyle
Eating well, exercising regularly, not smoking and getting regular health screens can really help you to live a healthier life.
2 Earn Vitality points
You’ll earn points for completing a wide range of activities offered by us – such as going to the gym, having a fitness assessment or getting a health screen at one of our Vitality partners. Many of these are free or subsidised by us to make them more affordable.
3 Improve your Vitality status
Everyone starts on Bronze status. By making a sustained effort throughout the year, you'll collect Vitality points to move up to Silver, then Gold and then finally Platinum!
4 Receive rewards
You should be leading a healthier lifestyle by now.
You’ll also have ongoing access to our partners at subsidised rates.
And you‘ll also receive a reward on renewal.